Digital Transformation Tips

Digital Transformation Tips


  1. Build A Digital Team of High Performers

Employ omnivores instead of vegans to come up with a multi-perspective team. Varied backgrounds equip people to become leaders in the digital world. While you can teach digital tactics, it is vital that you maintain a “learn as you go” approach. Business objectives and goals, as well as the environment, will soon change, so consider finding people who don’t mind uncertainties.

Certus Recruitment understand the importance of employing the right staff to aid your digital transformation.

  1. Encourage collaboration

There’s a lot of buzz concerning the relationship between CIO and CDO. This vital relationship has to begin with partnership and trust. Matrix reporting and share cross-functional goals can help drive this. Hewitt once heard a colleague stating that there’s nothing that stimulates collaboration more than when hostages are exchanged. When people are working side by side in a cross-functional team, they understand each other’s capabilities and challenges better, improving collaboration.

  1. Think from the outside and work your way in

Consider starting your thought process from customer experience to find ways to come up with a consumer-facing strategy. However, ensure that you have ongoing user experience disciplines so you can understand how consumers are consuming whatever it is you create and optimize around such experiences.

  1. Ensure digital is everybody’s job

Digital transformation is a shared and desired vision born of an outcome achieved through a combination of initiatives or a series of projects. According to Hewitt, it is vital to have a sense of where you want to get and how you’ll get there as well as an idea of the fundamental changes you need to make and how your digital transformation initiative can deliver it. When it comes to training models, there are basically two options: dedicated and on-the-job training. Offer dedicated training for topics such as email and social media best practices, but also remember to assign people some project so that digital becomes everybody’s job. Have your team work together and let them figure things out on the go. Immersion is particularly crucial for people in senior leadership positions. It is vital that managers be hands-on and that they understand how others within the organization use technology.

  1. Make data-informed thinking a culture

Since digital is easily accessible, working with people who think quantitatively is vital. Do your best always to have an idea of what to track and come up with a culture of continuous measurement. According to Hewitt, a knack for measuring everything is crucial; however, it does come at a risk. There is a possibility of people becoming obsessed with numbers just for numbers’ sake. Therefore, it is essential that you define what’s actionable and use that data to dictate the actions to take.

  1. Experiment a bit

Lots of organizations think that there’s just one holy-grail approach to doing digital. Well, you do not generally see the hours of practice strikes and swings that take place before a player hits a home run. Pinpoint minor initiatives for experimentation purposes and almost instant feedback. Planning is crucial. However, organizations need to find ways to work much shorter cycles with immediate iterations.

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